The Commercial is Satire. The Veteran's Struggle isn’t.

Americans donate over $7 billion a year to animal charities—while veterans’ organizations receive a fraction of that support. We created this satirical video to highlight that imbalance. It’s lighthearted on the surface, but it points to something real: From 2001 to 2021, 7,057 U.S. service members were killed in combat. In that same time, we lost 30,177 veterans to suicide.

It’s time we pay attention—and take action.

Check out the rest of our newsletter, including how to donate to our YVG Campaign here.